Course Overview: 

This course is specifically designed for overseas immigrants who are interested in starting a business or expanding operations in the United States. It integrates MBA core course theories with practical guidance, aiming to provide students with a one-stop knowledge structure and practical skill development from business conception to implementation. This course describes business regulations, the market environment, and operational practices in the USA, giving businesses complete capabilities for a successful start and development in the United States.

Course Introduction Video:

BIA-C1-A: American Economic History (LEVEL 1)

Course Brief：

T1Trading with America

T2Early Settlers and the Extractive Economy

T3The European Connection

T4The American Economy after Independence

T5The Rise of American Manufacturing

T6American Manufacturing Moves Abroad

T7The Rise of American Services

T8    Reshoring and American Future Business

BIA-C2-A: The American Workplace (LEVEL 1)

Course Brief：

T1People, HR, and Hierarchy in the USA

T2Dress, Behavior, and Eating with Americans

T3Cross-Culture Talk and Social Interaction

T4US Government Policies in Businesses

T5Accounting and Finance in the USA

T6IT, Engineering, and Product Design 

T7Sales as a Profession in the USA

T8    The Professions - Doctors, Lawyers…

BIA-C3-A: Starting a Business in the USA (LEVEL 1)

Course Brief：

T1Kinds of Business in the USA

T2Challenges for Foreign Entrepreneurs

T3Customers and Products in the USA

T4Names, Brands, and IP in the USA

T5Pricing, Marketing, and Customers

T6Manufacturing and Importing from Abroad

T7Accounting, Expenses, and Profits in the US 

T8   US Government Policies to Help Businesses

BIA-C4-A: Investing in the USA (LEVEL 1)

Course Brief：

T1Choosing a Sector and Type to Invest In

T2Real Estate Business in the USA - Stability

T3Private Equity (PE) - Personal Involvement

T4Public Shares (Stocks) - Riding on the Bus

T5Treasuries, Securities and Debt - Interest

T6Investment Platforms, Tools, and Structures

T7Avoiding Detours and Cheating in the USA

T8    Developing Expertise, Finding Your Tribe